Why you should consider Prestashop for your online store?

Why you should consider Prestashop for your online store?

You want to setup an online store and you are struggling between Shopify, Magento or WooCommerce ? Here is why you should consider Prestashop as an Open Source E-commerce Platform. PrestaShop is an E-commerce platform that uses the self-hosted or open source option. This means that you can download it and modify it anyway you want. The solution was launched back in 2007 with its headquarters in France.

PrestaShop recently introduced the PrestaShop Ready version, which is their Software as a Service (SaaS) or hosted option. However, unlike the open source version, this option limits your access to the code needed for customization but it’s more user-friendly. 

User Friendly and Easy to Use

Setting up PrestaShop can take a bit of time because its backend is more technical. However, We can provide a free demo to take you through the whole process.

After the setup process is complete, the next step is to decide which modules you need for your online store. If your tech expertise is limited, we can assist your to take care of the integrations and specific development.

Luckily, once you’re done with the setup, integrations, and modules, daily operations such as product creation, order management, and inventory are simple.

Theme customization

Fact is- open source is the way to go if you want your online shop  to have a unique look and feel. In the highly competitive world of e-commerce, building a memorable brand is key to your long-term success.

To customize an online store, you will need two modules. One that’s easy to make quick edits and an advanced module for changing the code to customize your store to your liking. This is why you will need access to CSS 3, HTML 5 and JavaScript files.

The customization tools in PrestaShop will help you to complete product organization, create an internal search engine tool to help customers easily navigate your store or set up different payment methods.

You will also find over 1500 themes & templates and a vast collection of customizable themes in the PrestaShop official marketplace.

We can help you to develop a unique theme by going through UX design workshop and web design process but we can also take an existing theme and customise it as you wish.

Product creation and integration

PrestaShop features an intuitive product creation and integration area where you can list as many products as you’d like to sell. You can also configure features to display expiry dates for time-sensitive products. You can also sell downloadable products using PrestaShop.

If you have too much products, you can import mass products via the back-end with a CSV file or we can synchronise your products via a third party API directly to your ERP.

Apart from this, you can also manage your inventory and set restocking alerts whenever a product goes out of stock. It also includes an SEO section where you can enter a Meta title and a Meta description.

Marketing features

Even though you have to go the extra mile to find custom features, PrestaShop boasts an extensive list of built-in marketing tools. Some of these options include:

  • Special offers
  • Discount mode
  • Coupon codes
  • Free shipping
  • Email marketing
  • Gift wrapping
  • Affiliate programs
  • Push Notification
  • Abandoned Cart Reminder
  • Flash Sale
  • Fast Checkout

Payment processing

To make your site fully functional to accept payments, you need to setup a payment gateway.

PrestaShop supports a wide range of payment gateways including PayPal, Stripe, 2CP2, Paysbuy, Omise, Kbank, … . It also has over 250 payment providers as add-ons.

Legal & PDPA support

The ability to comply with laws is an essential part of running an online store. PrestaShop comes with shopping cart tools that make your shop compliant with the laws of a specific country. For instance, we have developed the PDPA plugin to match with the Thai Regulation and Data Protection in Thailand.


The open source version of PrestaShop is PCI Compliance ready. This means that you’ll have to do this process yourself. Therefore, you’ll have to get an SSL certificate and regularly check in on security patches. Compare to Woo-Commerce with WordPress, Prestashop will require much less maintenance and will be less exposed to potential hackers.

Mobile App extension

Thanks to a specific framework and tool builder, it will be easy to extend your E-commerce website into a proper mobile application by using Flutter technology.

Find out more at:


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