Taking the product to the customers or getting the customers to come to you ? It is a strategic choice which depends of the product promotion you want. But mostly, the push strategy is chosen by small and medium size business and the pull marketing...
The community manager is the ambassador of a brand on the web, his goal is to monitors and builds multiple communities on social networks. A community manager doesn’t just needs knowledge of rules and netiquette used in web but also requires common sense, the right...
In the the past years, the rise of the digital marketing gives to companies the opportunity to multiply their marketing actions. It has become essential to adopt a marketing strategy on the web. However, it is necessary that these actions stay in line with the...